events

 

 



CCA LMT

Minanawe’s understanding of the wholesaler and informal trader environment was applied in a highly successful multi-brand promotion at key independent wholesalers.

 

The results were 48,361 number of traders who stocked up with additional stock + 234,574 incremental sales exceeding client set targets by 71%.

Figures are:


No of people that purchased - 48,361
Total Sales - 234,574
Client Target - 164,700
Exceeded Target by - 70%

 

 

 



Parmalat
 



 

 

 



Aromat

Mobile Aromat BA’s changed the dynamic of static promotions with a mobile promoter who was able to move with busy shoppers, sample Aromat in different aisles + carry stock to trolley load.


 


 

 

 



Sunlight 100 Lemons


 



 

 

 



Kleenex Flash Mobs


 



 

 

 



Smooth Stayela