ABOUT US

 

MINANAWE, MEANING "YOU AND I", WAS FORMED IN 1999 AND IS BUILT ON THE BASIS OF CREATING RELATIONSHIPS BETWEEN CONSUMERS AND BRANDS

EXPERIENCE

Our experience in working in the mass market led us to develop a new type of communication entity, an entity that exclusively focuses on understanding the consumer through the LSM spectrum.

APPROACH

It is on this premise that Minanawe Marketing began its unique approach of consumer insight, creative strategy and experential activations.


 

HOW WE DELIVER


 

OUR NATIONAL FOOTPRINT

Our national presence and regional infrastructure gives us insight into the consumer landscape

 

WHAT MAKES US DIFFERENT

Our core skills lie in the following segments:

Target markets:

  • Youth 18-25
  • Emerging markets: lower LSM, income bracket R8000pm
  • Middle market: LSM 5-8, income bracket R8000-R45000pm

Environments:

  • Taxi ranks
  • Shopping malls
  • Townships
  • Informal settlements
  • Stokvels/society schemes